Download our Pricing Handbook and learn the qualitative and quantitative methods of pricing and monetization.
Hello, we are pricing innovators. We help you to acquire, monetize, and grow new business.
We're a product consultancy specifically focusing on pricing and monetization. We help teams that are launching new products, enhancing their product-market alignment, and changing their revenue or pricing models. What sets us apart is that we go beyond making pricing and monetization recommendations and inform all aspects of your product, offer, pricing, and cost structures and support your go-to-market plan.
Whether you're looking to monetize your innovations or innovate your approach to monetization, we've got you covered. Are you ready begin your pricing innovation?
The Pricing Canvas ™ consists of ten sections each representing a structural component of your business, product, and market. You can focus on any of these sections individually, and find ways to fuel your specific drivers for adoption, monetization, and growth.
The Pricing Canvas (TM) is equiped with more than 30 guiding instructions. These instructions were designed to help you uncover and quanitify the outcomes, benefits, and economic impact of your offerings.
PI’s insight and work became a vital part of the go-to-market strategy for Token of Trust®'s B2B offering and we couldn’t be more pleased with the outcome. Pricing Innovations helped us hone our value model to ensure that we gathered the right insights from our pilots and properly set the stage for developing a long-term pricing strategy.
About pricing, product, or growth.